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Edmunds
Edmunds is a refined brand that revolutionises mixology with expertly crafted, ready-to-drink cocktails.
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The Challenge
Edmunds had experienced success in on-trade and retail but needed to maximise their eCommerce potential. They knew their product had a unique direct-to-consumer proposition and needed a partner to help them develop a go-to-market strategy to grow their eCommerce sales.
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The Solution
We reimagined Edmund's customer acquisition and retention strategy to maximise visibility and conversion. This included the development of new content and campaign delivery across paid social and email. We then implemented a retention programme through a subscription model to increase AOV and LTV.
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Results
122%
Increase in Sales
47%
Increase in CVR (4.14%)
5.44
Blended ROAS
180%
Increase in Ad Spend
Testimonial
"Thanks to Threesixty, we've expanded online, connecting with UK cocktail enthusiasts.Together, we're crafting not just drinks, but also memorable experiences. Cheers to Threesixty for making it possible!"
Tom Mayes
CEO & Founder
